Dockers Wear The Pants
Levi Strauss is raising the stakes on gender discourse with “Wear The Pants”, a campaign promoting Dockers khakis for men. Online at dockers.com, the campaign begins with a Christmas tie-in, suggesting...
View ArticleDockers Men Without Pants
Dockers is launching a Super Bowl advertising campaign to provide an extra push in the “Wear the Pants” campaign. The television commercial airing during the Super Bowl will feature men walking across...
View ArticleDockers Last Phone Booth
Dockers, the Levi Strauss clothing chain, is preparing us for a life without phone booths in an advertising campaign asking a very important question. In life there are important questions we must ask...
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